Any effective organization has a sense of direction. It starts with a vision of the future and is embodied in a mission, goals and objectives that drive the organization toward that vision. In developing such a direction, however, associations face a variety of challenges:

 
  Limited time availability  
  Lack of consensus or understanding of the organization’s mission  
  Vaguely defined roles, responsibilities and expectations  
  Finding continuity within a changing and evolving leadership  
  A well-conceived, written strategic plan can overcome these challenges and provide an association with a clear sense of direction, including measurable goals and objectives, resource allocation recommendations, organizational
structure, and schedules. ADG’s professional staff can facilitate the strategic
planning process and provide your association with the framework needed to clarify your vision and give you strategic direction.		  
  But strategic direction does not simply come from a written plan. Critical decisions regarding the association’s direction are made at every board and committee meeting, and an effective organization will make those decisions
within a strategic framework.		  
   
  Embracing your association’s strategic direction as our own  
  Working toward your top priorities in every service we provide to you  
  Providing continuity of vision and direction through regular leadership transitions  
  Developing and maintaining an institutional memory to enhance your decision making  
  Strategic direction is at the crux of an effective association. ADG’s partnership with your association provides this strategic focus, through written plans and the day-to- day pursuit of a shared vision.